[News] JKS ventures into China and attends 15th Global Chinese Music (Asian Influence) Awards

SUPER exciting news – Jang Keun Suk is attending the 15th Global Chinese Music (Asian Influence) Awards (“GCMA” – rough translation), organised by Channel V and held in Chengdu, China on 15 April 2011.

JKS is finally sending a strong indicator that he is officially starting his foray into the Chinese market. I have to hand it to JKS and Tree-J – I think they are doing a wonderful job to advance JKS’ career not only in Korea, but also in the region.

Under the “Asian & Europe Stars” category, JKS is nominated for “The most popular Asian Influential Korean Artist” award, together with Lee Min-ho, Kim Hyun Joon and Hyun Bin. JKS may also be performing at the GCMA.

Below are notices from GCMA and HS Media this morning.

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Asian Countdown Special Hello Korean Star


Shared by: hooyeedog @ Sina

กับรายการAsian Countdown Special Hello Korean Star นะครับ fc ห้ามพลาด!

Ooh, so JKS was taking a pic with the emcee of “Asian Countdown Special Hello Korean Star”.

I thought initially that Jang Keun Suk’ hairstyle above looks like he’s doing a photo-shoot for Lotte DFS. There’s even a miniature puppet of JKS and what looks like a miniature stuffed toy of JKS’ dog, Sunnie …. omo… at least it’s the right colour! It’s so cute! If there really is a miniature stuffed toy version of Sunni, I’d love to get it! Sunni’s becoming as popular as JKS? 🙂

[News] Lotte DFS advertising campaign

Brief news summary

In comparison to other brands and businesses in Korea who engage at most 2 or 3 models for their advertisements, Lotte DFS has as many as 16 celebrities. An advertising campaign like this is specially designed strategy to increase a brand awareness, sales and communication within this specific market. All the advertising is accomplished thanks to one of the top branding agencies in the market, we’ll be able to both optimize our budget and access metrics related to the evolution of actions.

Choe Ji-u and Song Seung Heon represent the 1st generation television drama Hallyu stars, while 2nd generation Hallyu stars such as 2PM, Kim Hyun Joon and Jang Keun Suk are brought in to expand their promotional efforts.

According to Lotte DFS Marketing group leader Mr. Kim, the large-scale engagement of Hallyu stars is not merely for the purpose of a promotional event;

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Pic sharing…


Credits: asd86714102 @ Suk Baidu Bar

Jang Keun Suk – super talented actor with amazing versatility ….
With a change in hairstyle, attire, facial expressions, he conveys vastly different images.
I can never get tired looking at him …. ^^