Day: April 6, 2011
[12 April 2011] Samsung Galaxy Player autograph session
Jang Keun Suk is having an autograph session in association with Samsung Galaxy Player.
I’m thinking Korean fans would have a lot of JKS signatures already, but I cannot even get one * cry + envy *
Date: Tuesday 12 April 2011
Time: 18.00 to 20.00 hours (Korean time)
Venue: d’light shop
Pics from Codes Combine photo shoot
[Magazine] ASTA TV – Dec 2010
Advertisement song for Lotte DFS
All the models for Lotte DFS will jointly sing an advertisement song entitled “So I‘m loving you” (소 아임 러빙 유). Another song to look forward to!
For another pic,
[News] Lotte DFS advertising campaign
Brief news summary
In comparison to other brands and businesses in Korea who engage at most 2 or 3 models for their advertisements, Lotte DFS has as many as 16 celebrities. An advertising campaign like this is specially designed strategy to increase a brand awareness, sales and communication within this specific market. All the advertising is accomplished thanks to one of the top branding agencies in the market, we’ll be able to both optimize our budget and access metrics related to the evolution of actions.
Choe Ji-u and Song Seung Heon represent the 1st generation television drama Hallyu stars, while 2nd generation Hallyu stars such as 2PM, Kim Hyun Joon and Jang Keun Suk are brought in to expand their promotional efforts.
According to Lotte DFS Marketing group leader Mr. Kim, the large-scale engagement of Hallyu stars is not merely for the purpose of a promotional event;