English translation: Wen Lee from Eels Club International
Actor Jang Keun Suk surpasses as a celebrity to become a Hallyu brand, this special breakthrough action receives attention, becomes a talking point.
One can see JKS with a happy smiling face on the super large neon light at the entrance of the disembarkation zone at Gimpo airport’s international terminal & on the large screen inside the domestic terminal. The advertising words ‘JKS welcomes you’ greets tourists from all parts of the world specially attracts people’s attention.
Apparently, JKS specially prepared this unusual greeting method for his fans to thank them for their love and support. Through his various overseas performances, JKS truly became a ‘preacher’ in promoting Korea. He has made a big contribution in attracting tourists to visit Korea.
It is not just a commercial advertisement. Things that JKS himself created also received attention. Not only official website, his self created brands ‘Zikzin’ and ‘Zikzin Festival’ are also made known.
Through this, it’s an opportunity for JKS to surpass Asia into the world, enabling his ‘JKS effect’ to be maximised. We look forward to JKS’ future to be more far-reaching & more active performances.
On another note, JKS will be participating in TV drama ‘Beautiful Man. This drama is abt the most beautiful man in the world Dokgo Ma-te looking for his lost family & true love, conquering women in Korea’s top 1%. This means JKS will be coming back on the small screen too.