Recently, Tong Yi has invited Asia Prince Jang Keun Suk to be the ambassador for its orange juice and Korean sweet princess Park Min Young for its mango juice.
This is the first time that JKS and Park Min Young are working together as ambassadors for a Chinese fruit juice brand. Both ambassadors will be in Beijing at the end of May 2012 for the launch of Tong Yi’s new packaging press conference, and fans will also be invited to participate in close interaction.
For this collaboration, Tong Yi representative expressed that as the leading new-generation idol stars, JKS and Park Min Young have high popularity in Asia. They are trendy, cheerful, beautiful and yet refreshing; their self-confidence matches the products.
The CF filming for both ambassadors is nearing an end and in the midst of post-filming editing and production. The CF is expected to air in early June. At the same time, in order for more consumers to feel the new trendiness of Tong Yi fruit juices and to interact more closely with JKS and Park Min Young, Tong Yi website has also launched an online activity.
JKS will be holding his third Asia Tour from July onwards, and in China in August, which will bring about another surge of the Hallyu craze.
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